While I had been whole-food, plant-strong during last year’s
sale, my brain never made the connection that what I was selling directly conflicted
with my beliefs. I knew I was pushing an unhealthy product, but I think I
brushed it off and placed the accountability on the customers -- they can choose
whether or not to buy. We’re not forcing anyone.
This year, it felt different to me -- maybe it was the new
cookie, Mango
Crème, marketed
as nutritious by the organization (it was anything but) that pushed me
over the edge, or maybe now as a leader I felt a stronger obligation to
practice what I preached or maybe it was simply that my knowledge
had deepened over the year. I knew now that sugar and processed food were
addicting, making it difficult for those fully immersed in the Standard
American Diet to walk passed something they knew tasted good -- like a box of
Thin Mints. Sugar is as addictive as alcohol. And I certainly
wouldn’t bring a recovering alcoholic to a bar or ask him point black if he’d
like a brew.
Organizations like the Girl Scouts are missing an
opportunity to affect change in a long-term, meaningful way. If I can be frank, Girl Scouts is trading health for profit, much like the big players in the
food industry. I simply can't be a part of it anymore.
Some may respond that anything in moderation is OK. Really?
Would a moderate intake of alcohol be acceptable for an alcoholic? Did you know
that a moderate intake of any unhealthful food could finally push the man with
two stents into full blown open heart surgery or worse? If moderation were really
practiced in this country, we wouldn’t be facing the biggest health crisis of
our time. And if we’re honest, the Girl Scouts organization isn’t banking on
moderation. Like any food product pusher, it’s aiming for "overindulgence."
Others may suggest that cookie selling is about
building interpersonal and business skills in the girls. That may certainly be
an outcome for some (though in my experience, the parents push the cookies not the girls), but
with an approximate $700M in annual sales, I’m skeptical that’s really the driving
force; to say nothing of the organization's inflexibility on when you can
sell, where you can sell, etc.
Adding to my skepticism is that this year the organization
chose to take 15 percent of every troop’s initial order less than one month after the sale began. This caused immense stress on “volunteer” troop leaders to generate funds to cover the amount in such a short period of time. Some had to
ask parents to “front” money. Does this sound like a fundraiser where the
primary concern is building interpersonal and business skills in little girls?
I think the fundraiser may have started off that way but when the dollars began
flowing in it changed, and increasing sales year-over-year became the ultimate
goal.
But let’s give the organization the benefit of the doubt.
It’s all about building life skills. Could those same skills not be learned
selling more healthful products or by hosting community health expos across
the country where whole-food is sampled and messages about nutrition and
alternatives to the Standard American Diet are prepared and communicated by the
girls? Aren’t these stronger life skills to impart on our daughters than anything that could be gained from selling a case of Caramel
Delights? Shouldn’t the organization’s primary goal be teaching the girls
through words and deeds Gandhi’s, "Be the change you want to see
in the world," rather than asking these future leaders to help it profit on
sickness and contribute to rising healthcare costs?
Someone “reminded” me that the Brownie Journey book has a
chapter on health and nutrition and that as leaders we're encouraged to teach the girls
about both. She’s correct. But when we share that lesson and immediately turn
around and put boxes of cookies to sell in those little girls’ hands, isn’t
that the same as teaching them not to smoke while blowing smoke in their faces?
I have no doubt that the Girl Scouts organization will go on to see another banner cookie year. They’ll simply do so without my involvement or my daughter’s. I have and will continue to support the Girl Scouts monetarily and through volunteer hours.
To those volunteers and parents who spend hours working to make each cookie sale a success, I stand not in judgment of you. I admire your dedication to your troops and to your daughters. Just as I have a right to disengage from the sale, you have a right to stay engaged. I simply want to share my point of view and state my truth.
I have no doubt that the Girl Scouts organization will go on to see another banner cookie year. They’ll simply do so without my involvement or my daughter’s. I have and will continue to support the Girl Scouts monetarily and through volunteer hours.
To those volunteers and parents who spend hours working to make each cookie sale a success, I stand not in judgment of you. I admire your dedication to your troops and to your daughters. Just as I have a right to disengage from the sale, you have a right to stay engaged. I simply want to share my point of view and state my truth.
For our 2013/2014 Brownie year, I'd like coordinate our
own little health expo, where the girls will introduce our community to the
benefits of a whole-food lifestyle. Having our younger voices learn about and speak to the
long-term dangers and consequences of processed food is one of the greatest
life lessons we could ever pass on to these beautiful minds.
To the Girl Scouts organization, I ask you to put health
above profit. Your leadership in this area could inspire other companies to
follow. I implore you to stand by your mission of “Building girls of courage, confidence and character who make the world
a better place.” With that could come a tagline change, “Be a Smart
Cookie, Raise a Health Nut.”



I think the GSofA has lost focus with the cookie selling... to your point, it's almost entirely about profits now. In fact any honest Troop Leader will tell you, the amount of $$ the actual troop gets from each box of cookies is negligible. I'd rather see the girls learn how to grow a garden, then sell the veggies to raise funds. That would be healthy and really teach the girls the value of hard work and the resulting payoff.
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